Gold leaf. Shimmering. Seductive. It’s worthy of statuary and tombs for ancient gods. Today, it’s found on numerous works of art, as well as art through the ages. Historically, the Egyptians were the first to perfect the gold leaf process. This was followed by centuries of improvements. Over time, these improvements resulted in a technique that has changed little for thousands of years. Hence, the timeless appeal of gold leaf. Incredibly, Egyptian gold treasures are still in pristine condition after 5000 years!
Currently, gold leaf is found in architecture, fine art and commercial enterprises. Specifically, the sign industry practices it as a handcrafted application. Paxton Signs still uses the same tools now as when those Egyptians created their magnificent art. Furthermore, the incredible durability of gold (and other metal leafing materials) surpasses other applications like vinyl and paint. Over time, gold leaf will outlast those products by many years since it is resistant to most chemicals and weather conditions.
Is gold leaf a good choice for your business?
Traditionally, professionals like lawyers and doctors prefer metal leaf. Further, businesses that want to project upscale appeal choose gold leaf. Also, enterprises such as horse concerns, jewelers, resort areas, boutiques, bars, nightclubs, restaurants, and golf courses, all like gold as well as other lustrous metals. These include, silver, copper and variegated metals. Further, vehicle and boat owners who desire upscale graphics find gold’s sumptuous sheen and durability attractive. Actually, considering durability, gold leaf is one of the most attractive choices. It’s common for outdoor gold sign graphics to last 20 years, contributing to its timeless appeal.
Is there an alternative to gold leaf?
Currently, we offer an alternative to real gold leaf and other metal leafing. Specifically, metallic paint is economical and produces a metallic-like finish. Flexible, it’s non-flammable, non-toxic, weather and fade-resistant. In addition, it adheres to wood, metal, vinyl and other substrates. We like to use it for faux finishes and glazing. Usually, gold paint lasts around seven years. Of course, this depends on climate and weather conditions. Needless to say, gold paint does not have the luster of 23-karat gold leaf.
The timeless appeal of gold leaf
In summary, the investment you make in your marketing efforts says a great deal about your business. It speaks volumes to your customers about your image. Furthermore, considering the additional years of useful advertising that gold leaf offers, your choice “to gold leaf” will be one you will be happy with for many years.
See more Paxton Signs handiwork on Pinterest at, https://www.pinterest.com/boliver0474/boards/
View Paxton Signs’ galleries at www.paxtonsigns.com, or by using the menu bar, above. Contact us at 970-221-5519