Diamond Peak Goldsmiths
Throwback Thursday at Paxton Signs, Featuring Diamond Peak Goldsmiths – 2004.
In the sign industry – basically, in all outdoor advertising – simple is better. When designing an interesting, effective sign, less is more. Although most businesses would like the biggest sign possible, city and county sign codes dictate the size and installation of commercial signs. Local preservation committees usually have the final say in how businesses advertise their wares and services. This is especially true in historic areas. Such is the case in Old Town, Fort Collins, Colorado. Here, every linear square foot of storefront earns two square feet in total sign size. City codes also determine where the sign is placed. Because of so many restrictions, most store owners opt for simple, artistic sign design. One such sign is our work for this week’s Throwback Thursday featuring Diamond Peak Goldsmiths.
How we made this week’s Throwback Thursday, Diamond Peak Goldsmiths Sign
In 2004, Diamond Peak Goldsmiths liked the idea of contrasting shimmering gold against a flat black background. It was an attention-getting option for their sandblasted, oval sign. Paxton Signs designed the sign to showcase “Goldsmiths”. We used dimensional, domed, gold leaf for the script. We added lovely jade green paint on the border and on the store’s name. Finally, we designed a custom-made, steel, swing-arm support. We painted it in flat black. The dark background gave the sign a beautiful contrast.
Diamond Peak Goldsmiths relocated their business in 2009 to the northwest side of Fort Collins. Paxton Signs designed a new sign for that location, as well. Visit their web site at: http://diamondpeakgold.com
We provide a continuous variety of communication art
Paxton Signs’ more than 39 year history includes hundreds of signs. Some are major monument signs, some small business signs. We’ve created ranch signs, lighted signs, signs made from recycled wood, hand-painted signs, and carved signs. We also offer vehicle and fleet graphics. Paxton Signs provides a continuous variety of communication art, serving Fort Collins, northern Colorado and the surrounding mountain areas.
View Paxton Signs’ galleries at, www.paxtonsigns.com, or by using the menu bar, above. Contact us at 970-221-5519
Paxton Signs – Crafted Signs – Plain or Fancy
• Sandblasted • Handcrafted • Hand Carved • Hand Painted • Hand Lettered • Gold Leaf • Storefront • Dimensional • Residence • Vehicles • Murals • Logos • Identity