by admin | May 11, 2022 | Logo Identity and Marketing
Paxton Signs offers a range of marketing design services. In fact, we’ve offered these services during most of our 41 years in the sign industry. For example, we’ve provided services ranging from concept, logo design, to finished sign and marketing. In...
by admin | Jan 10, 2022 | Vehicle and Fleet Graphics
Vehicle and fleet graphics are effective marketing tools. Except when they aren’t. Why? Because most designers over-think and over-design their simple, intended purpose. To wrap or not to wrap… It’s normal for business owners to expect the absolute... by admin | Dec 6, 2019 | Hand Lettering Text Appearance
There are no hard and fast rules about text direction in the sign industry, at least as far as we know. However, there are opinions. Some are based on historical book and print examples, others on human nature. For example, what direction would most people tilt their... by admin | Nov 1, 2018 | Painted Non-dimensional Signs
Recently, Paxton Signs updated the Virginia Dale Community Church sign. The historic church is located on Colorado’s wind-swept high plains, northwest of Fort Collins. It is close to the Wyoming and Colorado state line. The Virginia Dale area has the charm and...
by admin | Feb 28, 2018 | Sign design and layout
We’ve all seen poorly designed signs, banners and vehicle wraps. Usually, they’re busy, unattractive and packed with too much information. Sadly, they serve as a reminder that simply having a vinyl cutter doesn’t qualify one as a professional sign maker. As...